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DELIVERING SPORT AND ADVENTURE,
LARGE-SCALE EVENTS THAT ENGAGE AUDIENCES
AND AMPLIFY BRANDS.

Concept & Strategy

INNOVATE

We collaborate closely with clients to lead the planning and conceptualization of adventure and sports events, ensuring alignment with brand objectives and exceeding expectations through innovation and strategic direction.

Design & Development

ENGINEER

Our expert team oversees logistics, schedules, and resources, integrating them seamlessly to lay a strong foundation. Our focus is on ensuring that every detail is carefully planned to ensure an extraordinary event execution.

Execution & Management

EXECUTE

We manage all aspects of the event execution with precision, ensuring smooth coordination of staff, resources, and logistics. Our attention to detail guarantees seamless operations, delivering an exceptional experience for all participants.

Analysis & Optimization

TRANSFORM

We conduct post-event in-depth reviews, analyzing event performance and customer feedback to refine strategies and enhance future events. We use insights to drive continuous improvement and elevate standards for future events.

Adventure Activations

The best way to increase engagement at your event is to provide adventure activations. We have a variety of activations that require a minimum lead time and are quick to set up, providing the perfect solution for creating incredible experiences.

EVENT ON-SITE OPERATIONS & MANAGEMENT

Overseeing logistics, staffing, safety protocols, and crowd management to ensure smooth event execution. Our trained teams coordinate everything from equipment setup to emergency response, maintaining high operational standards for an unforgettable experience.

EVENT TECHNOLOGY INTEGRATION

Leveraging advanced tech solutions such as online registration, RFID tracking, event apps, live streaming, and real-time analytics. This enhances efficiency, provides valuable insights, and ensures a seamless experience for participants and spectators.

EVENT ENGAGEMENT & ENTERTAINMENT

Designing high-energy activations, live performances, and interactive zones to elevate the attendee experience. This includes athlete meet-and-greets, challenge zones, and real-time audience participation elements that keep energy levels high.

EVENT  IN-HOUSE PRODUCTION

Providing full-scale production services, including stage design, branding, audiovisual setup, and obstacle course construction. Our in-house team ensures quality control, brand consistency, and an immersive adventure experience tailored to the event’s theme.

EVENT STRATEGY & PLANNING

Developing a comprehensive event blueprint, including concept creation, timeline management, budgeting, and logistics coordination. This ensures seamless execution, aligning with brand objectives while optimizing resources for sports and adventure experiences.

EVENT MARKETING & PROMOTION

Crafting targeted marketing campaigns using digital, social media, influencer partnerships, and PR strategies to maximize event reach. We create compelling content that resonates with sports and adventure enthusiasts, driving engagement and ticket sales.

Our Work

Our team has conceptualized, planned, and executed some of the region’s most exciting adventure events, partnering with government entities and private companies to bring thrilling experiences to our communities. Here are some of our favorites.

RICHARD MILLE DESERT POLO

AlUka, KSA

INFLATATHON

Dubai, UAE

Inflatathon is an action-packed inflatable obstacle run, offering a fun and challenging experience for all ages.

ARCH DUBAI

Dubai, UAE

The Arch an iconic, multi-purpose adventure venue featuring adrenaline-fueled activities in a cost-effective and accessible space for all ages.

F1 GRAND PRIX

UAE, KSA

The Warrior Group elevated the F1 Grand Prix in Abu Dhabi and Jeddah with adrenaline-pumping activities like bungee jumping, SCAD free fall, and adventure towers.

ABU DHABI SPORTS CHAMPIONSHIP

Abu Dhabi,UAE

We joined the Abu Dhabi Sports Championships, adding a Ninja Warrior challenge to enhance the event. This addition engaged participants of all ages, promoting physical fitness and adventure.

NEOM BEACH GAMES MARINE SERVICES

NEOM, KSA

We supported NEOM Beach Games 2024 with marine services for triathlon and swimming, ensuring a safe and seamless experience.

LIWA FESTIVAL

Liwa, UAE

At the Liwa Festival 2024 and 2025, we brought excitement with the Kids’ Play Zone and a thrilling 8,400 sqm Go-Kart Track, offering fun and adventure for all ages.

MOBILE CLIMBING WALL ACTIVATION

Ras Al Khaimah, UAE

Crafting targeted marketing campaigns using digital, social media, influencer partnerships, and PR strategies to maximize event reach. We create compelling content that resonates with sports and adventure enthusiasts, driving engagement and ticket sales.

DAZ FESTIVAL

Al Ain, UAE

Warrior Group brought exciting attractions to DAZ Festival, including the Adventure Tower, Zipline, Mobile Climbing Wall, and Human Football, offering families thrilling outdoor experiences.

NAS NIGHT CHALLENGE

Dubai, UAE

The regions only night time obstacle course designed, developed and operated by Warrior Group as a part of the NAS Sports Tournament.

SWAT CHALLENGE

Dubai, UAE

The Warrior Group has collaborated with Dubai Police to create obstacle courses using our extensive knowledge of military and field training methods.

DUBAI GAMES

Dubai, UAE

Warrior Group designed and delivered Dubai Games (previously Gov Games), a world-class physical and mental challenge under the patronage of HH Sheikh Hamdan bin Mohammed Al Maktoum.

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